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Lytics setup
Hi Team, Thanks for setting up the Slack workspace. We've created a field called "testing_email" and set up two mappings for it. However, we're having trouble finding this field when trying to create an audience based on it. Could you please confirm if we're on the right track and help us out?
How do you A/B Test within Lytics Audiences?
A/B testing within Lytics Audiences can be used to understand how Lytics Audiences are performing. Using a random generator generator, Lytics assigns 2 random numbers to each user profile calls splits. These fields are named Random Split 1
and Random Split 2
.
How long does it take for my audiences to update in Lytics?
Audiences membership update in real-time as data is received by the Lytics platform. As event data is received from your multiple channels, Lytics determines if this new data effects audience membership, the Lytics platform will move the user into and out of the audiences that you have defined.
What are characteristics?
Characteristics are a type of pre-defined audience, meant to represent factual information about a user with the sole purpose of enhancing audience segmentation capabilities. For instance, the “Has Email” characteristic is comprised of all profiles that have some value for email. This can be viewed as an aggregate, how many users are a member of “Has Email,” or on the individual profile level.
Why my audience is not being returned in the Lytics Javascript tag?
You will need to check the Enable API option in the audience editor of the audience you would like to see returned to the Javascript tag.
Why are my audiences different sizes on different pages?
Lytics regularly caches the sizes of audiences to increase the responsiveness of the interface. If you have recently edited a segment, or have just sent large amount of event data, the dashboard and summary pages may have an out-of-date audience size. To see the most accurate audience size, view the audience and click the pencil icon to edit. The audience editor will always show the most up-to-date segment size.
What are pre-defined audiences?
All Lytics accounts comes out-of-the-box with some universally useful pre-defined audiences.