AI & ML
Introduction
Lytics integrates AI and machine learning throughout the platform to help you work more efficiently with your customer data. These capabilities span several areas:
- Schema Suggestions: AI-powered analysis of your incoming data to recommend field definitions and mappings.
- SQL Generation: Natural language to SQL translation for querying your connected data sources.
- Template Generation: LLM-powered generation of data transformation templates in Jsonnet, Handlebars, or JavaScript.
- Segment Translation: Convert SegmentQL expressions into human-readable descriptions.
- Behavioral Scores: Predictive scoring models that quantify user engagement patterns.
- Predictive Modeling: Build lookalike and predictive audiences using ML models.
Each of these features is covered in detail in the sections below.