Overview

Our Clearbit integration provides rich, real-time people & company enrichment of Lytics segments.

Authentication

  1. First, Log into Clearbit, go to API, find your secret API Key, then copy it.

Clearbit API Keys

  1. Back on Lytics, click on Clearbit in the Jobs section of Lytics.
    clearbit

  2. Navigate to Authorizations and select Add new authorization.

  3. Then paste your API key in the form with a description.
    authorization

Enriching Users

Summary
FrequencyReal-time
Streamclearbit_users
User fieldsemail
Provider fieldsmore than 100 data points

Using email addresses, Lytics will consume Clearbit data to provide more information about audience members. To get an example of the enrichment data returned by Clearbit, visit https://clearbit.com/enrichment.

Configuring enrichment of an audience

To start enriching your audience select the audience you would like to enrich. Some audiences might have set of emails addresses, so it's important to define which of their fields contains single email address.

configuration

  • Audience: The Lytics audience with the users to enrich.
  • Email Field: Field name with email data. In almost all cases the default email field is already selected.
  • Enrich Existing Users: Select Enrich Existing Users to enrich users who are already members of the audience. By default users will only be enriched as they enter the audience.

In the Advanced Options section:

  • Max Calls per Month: Defines how many API calls this integration should use.

Click Start Import to start. If Enrich Existing Users is chosen, enrichment of those users will happen immediately. As new users are added to an audience, new enrichments will be triggered until the max calls limit is reached or the enrichment workflow is canceled.

Fields

The following fields are included in the default mapping of the clearbit_users stream:

Source FieldLytics User FieldDescriptionType
AboutMeHandleaboutme_handleabout.me Handlestring
AvataravatarAvatarstring
BiobioBiostring
CompanyCategoryIndustrycompany_industryCompany Industrystring
CompanyCategoryIndustryGroupcompany_industry_groupCompany Industry Groupstring
CompanyCategoryNaicsCodecompany_naics_codeCompany NAICS codestring
CompanyCategorySectorcompany_sectorCompany Sectorstring
CompanyCategorySicCodecompany_sic_codeCompany SIC codestring
CompanyCategorySubIndustrycompany_sub_industryCompany Sub-industrystring
CompanyCruchBaseHandlecompany_crunchbase_handleCompany CrunchBase Handlestring
CompanyDomaincompany_domainCompany Domainstring
CompanyFacebookHandlecompany_fb_usernameCompany Facebook Usernamestring
CompanyFoundedYearcompany_founded_yearCompany Founded Yearstring
CompanyGeoCitycompany_cityCompany Citystring
CompanyGeoCountryCodecompany_countryCompany Countrystring
CompanyGeoPostalCodecompany_zipCompany Zipstring
CompanyGeoStateCodecompany_stateCompany Statestring
CompanyGeoStreetcompany_streetCompany Streetstring
CompanyGeoStreetNumbercompany_street_numberCompany Street Numberstring
CompanyIdcb_company_idClearbit Company IDstring
CompanyIdentifiersUsEINcompany_identifier_us_einCompany Identifier US EINstring
CompanyLegalNamecompany_legal_nameCompany Legal Namestring
CompanyLinkedInHandlecompany_li_usernameCompany LinkedIn Usernamestring
CompanyLogocompany_logoCompany Logostring
CompanyMetaDescriptioncompany_meta_descriptionCompany Meta Descriptionstring
CompanyMetricsAlexaGlobalRankcompany_alexa_global_rankCompany Alexa Global Rankint
CompanyMetricsAlexaUsRankcompany_alexa_us_rankComapny Alexa US Rankint
CompanyMetricsAnnualRevenuecompany_revenueCompany Annual Revenuenumber
CompanyMetricsEmployeescompany_employeesCompany Employeesint
CompanyMetricsEmployeesRangecompany_employees_rangeCompany Employee Rangestring
CompanyMetricsEstimatedAnnualRevenuecompany_est_annual_revenueCompany Estimated Annual Revenuestring
CompanyMetricsMarketCapcompany_market_capCompany Market Capint
CompanyNamecompanyCompanystring
CompanyParentDomaincompany_parent_domainCompany Parent Domainstring
CompanyPhonecompany_phoneCompany Phone Numberstring
CompanySiteH1company_site_h1Company Site H1string
CompanySiteTitlecompany_site_titleCompany Site Titlestring
CompanyTimeZonecompany_timezoneCompany Timezonestring
CompanyTwitterFollowerscompany_tw_follower_ctCompany Twitter Follower Countint
CompanyTwitterFollowingcompany_tw_following_ctCompany Twitter Following Countint
CompanyTwitterHandlecompany_twuser_idCompany Twitter Idstring
CompanyUrlcompany_urlCompany URLstring
CompanyUtcOffsetcompany_utc_offsetCompany UTC Offsetstring
EmploymentRoleemployment_roleWork Rolestring
EmploymentSeniorityemployment_seniorityWork Senioritystring
EmploymentSubRoleemployment_sub_roleWork Sub Rolestring
EmploymentTitlejob_titleJob Titlestring
FacebookHandlefb_usernameFacebook Usernamestring
GeoCitycityCitystring
GeoCountryCodecountryCountrystring
GeoStateCodestateStatestring
GeoStreetstreetStreetstring
GeoStreetNumberstreet_numberStreet Numberstring
GooglePlusHandlegoogle_handleGoogle Handlestring
GravatarAvatargravatar_avatarGravatar Avatarstring
GravatarHandlegravatar_handleGravatar Handlestring
Idcb_user_idClearbit Distinct IDstring
LinkedInHandleli_usernameLinkedIn Usernamestring
NameFamilyNamelast_nameLast Namestring
NameFullNamenameFull Namestring
NameGivenNamefirst_nameFirst Namestring
PhonephonePhonestring
SitesiteSitestring
TwitterFollowerstw_follower_ctTwitter Follower Countint
TwitterFollowingtw_following_ctTwitter Following Countint
TwitterHandletw_uidTwitter User IDstring
TwitterStatusestw_status_ctTwitter Status Countint
UtcOffsettimezoneTimezonestring
email(Email)email unique idEmail Addressstring
emaildomain(Email)email_domainEmail Domainstring
set(CompanyDomainAliases)company_domain_aliasesCompany Domain Aliases[]string
set(CompanyEmails)company_emailsCompany Emails[]string
set(CompanyPhoneNumbers)company_phone_numbersCompany Phone Numbers[]string
set(CompanyTags)company_tagsCompany Tags[]string
set(CompanyTech)company_technologiesCompany Technologies[]string