2. Content Setup

Lytics' Interest Engines effectively analyze your content with minimal effort required. However, to guarantee that the classification results align with your expectations, conducting a quick test is advisable, as poor metadata can sometimes lead to less-than-optimal outcomes. The most reliable method to ensure comprehensive and satisfactory content classification is to classify a selection of your URLs manually.

Select Decision Engine using the product switcher at the top left.
Use the left-hand navigation to select Content > Web Classification
Under the section labeled Manual Classification paste a URL from your website and press Get Details.
After a moment or two, a set of preliminary classification details will come back. Most notably, ensure the Title, Primary Image, and Topics come back with content. If they do not, please refer to our full documentation for configuring content and meta tags.