For AI agents: visit https://docs.lytics.com/llms.txt for an index of all pages formatted in Markdown and endpoints in OpenAPI.
Jump to Content
Lytics CDP
HomeDocumentationAPI ReferenceProduct UpdatesCommunity
Log InLytics CDP
Documentation
Log In
HomeDocumentationAPI ReferenceProduct UpdatesCommunity

Quick Start

  • Developer Quickstart
    • 1. Install the Lytics Tag
    • 2. Content Setup
    • 3. Surface Personalized Message
    • Building Profiles
      • Default Attributes
      • Default Segments
    • Guides & Inspiration
      • Lead Capture
      • Content Recommendations
  • Contentstack Quickstart
    • Create the Data Activation Layer
    • Configure Data & Insights
    • Using Data & Insights

Account Management

  • Accessing Accounts
  • Monitoring Metrics and Alerts
    • Job Alerts
    • Metric Threshold Alerts
    • Monitoring Audit Logs
      • Exporting Audit Logs or Alert Jobs
    • Monitoring Metrics
    • Usage Metrics
  • Managing Users
    • Single Sign-On
    • Predefined Roles and Granular Permissions
  • Account Settings
    • Account Details
    • JavaScript Tag Config
    • Personalization API
    • Content Services
    • Security
    • AI & Modeling Controls
    • Schema Controls
  • Data Policies
    • Platform Limits
    • Privacy and Data Protection
    • Impact of Browser Tracking Changes
  • Compliance
  • Authorizations
  • Access Tokens

Key Concepts

  • Identity Resolution
  • Consent & Privacy
    • Complying with the Digital Markets Act (DMA)
  • Client & Server Side Cookies
  • Content Affinity
    • Content Curation
    • Topic Taxonomy
  • Architecture
    • Integration Patterns
    • Job Processing
    • Lytics Platform Data Flow and Access
    • CDI and CDP Implementation Strategy
    • Lytics Zero Copy with Cloud Connect
  • AI & ML
    • AI Schema Suggestions
    • AI SQL Generation
    • AI Template Generation
    • AI Segment Translation
    • AI Prompt Rendering
    • Behavioral Scores

Pipeline & Profiles

  • Data Pipeline
    • Jobs
      • Creating a Job
      • Monitoring a Job
      • Backfilling Data
      • Destination Filters
    • Data Streams
    • Streams API
    • Stream Routing API
    • Connections API
    • Data Models API
    • Templates
      • Creating Templates Using the UI
      • Creating Templates using Lytics API
      • Using the Jsonnet Library
      • Using the JavaScript Library
      • Template Examples
      • Creating JavaScript Templates
  • Schema Management
    • Fields & Mappings
    • Advanced Mapping Functions
    • Meta Fields
    • Queries & LQL
    • Identity Key Ranks
    • Schema Versions
    • Visual Schema Editor
    • Schema Patches
    • Schema Retention
    • Schema Advanced Features
    • Schema Simulation
    • Planning & Troubleshooting
    • Lytics Profile Schema
    • Schema Copilot
  • Identity
    • Identity Rules
    • Identity Explorer
    • Merge Statistics
    • Identity Deletion

Warehouse Access

  • What is Cloud Connect?
  • Connecting Warehouses
  • Data Models & Queries
  • Activating Data Models
  • Cloud Connect Troubleshooting and FAQs

Audiences & Activation

  • User Profiles
    • Understanding Profile Health
    • Finding a User
  • Audiences
    • Audience Groups
    • Audience Naming Conventions
    • Prebuilt Audiences
    • Segment API
  • Reports
    • What are Reports?
    • Components
    • Managing Reports
    • Dashboard Report
  • Content
    • Topics & Affinities
      • Topics
      • Affinities
      • Using Topics & Affinities
    • Classification
    • Enrichment
    • Recommendations
    • Documents
    • Content Collections
      • Creating Content Collections
      • Viewing, Using & Managing Collections
    • Context Layers
      • Standard Context Layer
      • Custom Context Layers
      • Collaborative Filters
    • Custom Topics API
    • Content Enrichment API
  • Lookalike Models & Audiences
    • Getting Started
    • Building Lookalike Models
    • Evaluating Lookalike Models
    • Creating Lookalike Audiences
    • Improving Lookalike Models
  • Activation
    • Goals
    • Goals API
    • Experiences
    • Decision Engine
    • Orchestration API
  • Behavioral Scores
  • Flows
    • Getting Started
    • Creating a Flow
    • Managing Steps
    • Integration Stage Reference
    • Publishing & Editing
    • Metrics
    • Templates

Tutorials

  • Leveraging User Profiles
    • Accessing Profiles Client Side
    • Accessing Profiles Server Side
    • Working with Anonymous Profiles
    • Get Started with Lytics Segments
    • Inline Content Recommendations
  • Data Collection & Onboarding
    • Working with Custom Data
    • Working with Web Data
    • Collect Mobile Data with Firebase + GTM
    • Server-side login Event Tracking
  • Data Management
    • Profile Stitching Best Practices
    • Migrating from Queries to Schema
    • LQL & Data Import Basics
  • Use Cases
    • Acquire New Customers with Lytics
    • Best Practices for Personalizing Your Ad or Search Landing Page
    • Capture More Information from Qualified Leads
    • Content Modularization in Email with Lytics Audiences
    • Customize your Web Experiences with Branded Images
    • Deliver Targeted Content
    • Drive Email Capture & Engagement with Content
    • Drive Mobile App Downloads With Lytics
    • Engage Qualified Users with Targeted Ads
    • Enhance Personalized Messaging with User Profile Fields
    • Grow Your Email Marketing List
    • Import an Audience from your Data Warehouse
    • Improve Ad Campaign Metrics with Predictive Targeting
    • Increase Conversions with Lytics and Facebook Lookalike
    • Keep Visitors Engaged with Content Recommendation Experiences
    • Leverage Lookalike Models and Predictive Audiences
    • Lookalike Models: Conserve marketing spend on engaged users
    • Lookalike Models: Convert anonymous users to known users
    • Lookalike Models: Convert single purchasers to multi-purchasers
    • Lookalike Models: Determine which subscribers are likely to churn
    • Mobile Messaging with Lytics Webhooks and Serverless Functions
    • Optimize Remarketing Spend
    • Personalize the Messaging of your Website Based on Audience
    • Populate Your Website With One-to-One Content Recommendations
    • Promote Relevant Content to Users based on their Interests
    • Reach the Right People Using Lytics
    • Retain Existing Customers With Lytics
    • Personalize your Iterable emails With Lytics content recommendations
    • Build a Custom Personalized Experience With Video Content
    • Unlock Additional Web Personalization Features with Lytics API Overrides
    • How to Use GTM Tags to Modify Lytics Pathfora Widget Behavior
    • Style your Lytics Web Experiences to Fit Your Brand Guidelines

SDKs & Tools

  • Web
    • JavaScript
    • Plugins
      • Configuration
      • Events
      • Namespaces
      • audit Plugin
      • audit.carp Plugin
      • audit.mustEnable Plugin
      • backingInstance Plugin
      • call Plugin
      • config Plugin
      • config.moarConfig Plugin
      • emitter Plugin
      • lifecycle Plugin
      • cookies Plugin
      • iframeTransport Plugin
      • jsonpTransport Plugin
      • pixel Plugin
      • poll Plugin
      • collect Plugin
      • lio Plugin
      • getid Plugin
      • entity Plugin
      • segments Plugin
      • send Plugin
      • pageAnalysis Plugin
      • legacyLiosetupCallback Plugin
      • customGlobalVariables Plugin
      • addThis Plugin
      • adroll Plugin
      • amazon.dsp Plugin
      • facebook.ads Plugin
      • google.analytics Plugin
      • google.dfp Plugin
      • google.tagManager Plugin
      • pathfora.install Plugin
      • pathfora.publish Plugin
      • pathfora.preview Plugin
    • On-site Personalization
    • Subresource Integrity (SRI)
  • Mobile
    • iOS
    • React Native
    • Android
  • Chrome Extension

Integrations

  • Lytics Integration Options
  • Provider Configuration Endpoints
  • Acoustic
  • Adobe
  • AdRoll
  • Airship
  • Amplitude
  • Auth0 (Enterprise SSO)
  • Amazon Ads
  • Amazon Kinesis
  • Amazon Pinpoint
  • Amazon Redshift
  • Amazon S3
  • Amazon SQS
  • Ansira
  • BigCommerce
  • Blueshift
  • Braze
  • Brevo
  • Campaign Monitor
  • Cheetah Digital
  • Clearbit
  • Contentstack
  • Cordial
  • Criteo
  • Customer.io
  • Databricks
  • Dotdigital
  • Drift
  • Episerver
  • FullContact
  • GIGYA
  • Google Ad Manager (DFP)
  • Google Ads
  • Google BigQuery
  • Google Cloud Pub/Sub
  • Google Cloud Storage
  • Google Drive
  • Google Marketing: Analytics, DV360, CM360
  • Google Cloud Operations
  • HubSpot
  • iContact
  • Insider
  • Iterable
  • Jebbit
  • Klaviyo
  • Leadsquared
  • LINE Ads
  • LinkedIn
  • LiveRamp
  • Localytics
  • Looker
  • Lotame
  • Lytics File Service
  • Lytics Monitoring
  • Mailchimp
  • Mailgun
  • Mandrill
  • Mapp
  • Mapp: BlueHornet
  • Marketo
  • Maropost
  • MediaMath
  • Meta
  • Microsoft
  • Microsoft Azure
  • Microsoft Teams
  • Mixpanel
  • NetSuite
  • New Relic
  • Omeda
  • OneSignal
  • OneTrust
  • Optimizely
  • Oracle Marketing Cloud: Eloqua
  • Pinterest
  • PostUp
  • Pushly
  • Radar
  • Reddit
  • Responsys
  • Retention Science
  • Sailthru
  • Salesforce
  • Salesforce Data Cloud
  • Salesforce Marketing Cloud
  • Salesforce Pardot
  • Pathfora Web Personalization
  • Segment.com
  • Selligent
  • SendGrid
  • Shopify
  • Sitecore
  • Slack
  • Snapchat
  • Snowflake
  • SparkPost
  • Spotify
  • SurveyMonkey
  • Swrve
  • Taboola
  • Tealium
  • TikTok
  • The Trade Desk
  • Unified ID 2.0
  • Versium
  • Webhooks
  • Webhook Templates
  • Wistia
  • X Ads
  • Yahoo Ads
  • Zapier
  • Zendesk
  • Zuora
  • Algolia

Partners

  • Partner Types
  • Lytics Communication

Legacy

  • Insights
  • Importing External Experiences
  • IDP-initiated SSO (legacy)
  • Web Personalization
    • Introduction
    • Drive Traffic Campaign
    • Collect Leads Campaign
    • Present a Message Campaign
    • Recommend Content Campaign
    • Campaign Reporting
    • Campaign Management
    • Building Audiences with Campaign Data

Behavioral Scores

Updated 3 months ago


AI Prompt Rendering
Data Pipeline