Flows support 90+ integration stages across email, advertising, CRM, data warehouse, analytics, and other platforms. This reference catalogs all available stages by category.
Each stage is used within a Flow's Export step to send data to an external system, or within an import configuration to pull data into Lytics.
📘Not all stages listed here are available in the visual Flow builder. Some are available only via the API. Contact your Lytics account team if you need access to a stage not shown in the UI.
| Integration | Capabilities | Description |
|---|
| SendGrid | Import, Export, Send Email | Export Lytics segments as SendGrid segments, import engagement data, trigger transactional emails. |
| Braze | Export (Profiles, Events, Purchases) | Export Lytics segments to Braze as audience attributes. Import user and event data via webhooks. |
| Mailchimp | Import, List Sync | Import subscribers and campaign engagement data. Sync Lytics segments to Mailchimp lists. |
| Iterable | Import, Export | Import users and events from Iterable. Export audiences for campaign targeting. |
| Klaviyo | Export | Export Lytics audiences to Klaviyo email lists. |
| Campaign Monitor | Import, Export | Campaign Monitor email integration. |
| Brevo | Import, Export | Brevo (formerly Sendinblue) marketing platform integration. |
| Cordial | Import | Import contact data from Cordial. |
| SparkPost | Send Email | Send transactional emails through SparkPost. |
| Mailgun | Send Email | Mailgun email delivery integration. |
| Mandrill | Send Email | Mandrill transactional email service. |
| Sailthru | Import | Import list data from Sailthru. |
| Dotmailer | Import | Import contact and engagement data from Dotdigital (formerly Dotmailer). |
| iContact | Import | Import contacts and campaign data from iContact. |
| Maropost | Import | Import contacts from Maropost. |
| PostUp | Import | Import user profiles from PostUp. |
| Integration | Capabilities | Description |
|---|
| Facebook | Export (Audiences, Conversions), Import (Metrics) | Export segments as Facebook Custom Audiences. Import ad set performance metrics. Send conversion events via the Conversions API. |
| Google Ads | Export (Customer Match, Conversions) | Export audiences via Google Ads Customer Match. Track conversions. |
| LinkedIn | Export | Export audiences for LinkedIn advertising and account matching. |
| Pinterest | Export | Export custom audiences for Pinterest ad targeting. |
| TikTok | Export | Export custom audiences for TikTok ad targeting. |
| Snapchat | Export | Export custom audiences for Snapchat ad targeting. |
| Twitter/X | Export, Import | Export audiences for X (Twitter) ad targeting. Import web event data. |
| Reddit | Export | Export custom audiences for Reddit ad targeting. |
| The Trade Desk | Import (Metrics) | Import experience metrics from The Trade Desk programmatic campaigns. |
| Amazon DSP | Export | Export audiences for Amazon Display advertising. |
| AdRoll | Export | Sync Lytics segments to AdRoll audience segments. |
| Criteo | Export | Export audiences for Criteo retargeting. |
| DV360 | Export | Export audiences to Google Display & Video 360. |
| MediaMath | Export | Export audiences to MediaMath DSP. |
| Yahoo | Export | Export audiences for Yahoo advertising. |
| Taboola | Export | Export audiences for Taboola content advertising (S3-based). |
| Integration | Capabilities | Description |
|---|
| Salesforce | Import, Export | Import leads, contacts, opportunities, accounts, and custom objects. Export Lytics audiences as new leads with enrichment data. Includes duplicate rule validation. |
| HubSpot | Import, Export | Import contacts and companies. Export Lytics audiences to HubSpot contact lists. |
| Marketo | Import | Import leads and accounts from Marketo. |
| Pardot | Export | Export Lytics audiences as Pardot prospects. |
| Salesforce Marketing Cloud | Import, Export, Trigger | Import/export data extensions and lists. Trigger Marketing Cloud journeys. Import experience metrics. |
| NetSuite | Import | Import customer records from NetSuite. |
| Zendesk | Export | Export contacts and organizations to Zendesk. |
| Zuora | Import | Import subscription and billing data from Zuora. |
| Integration | Capabilities | Description |
|---|
| Google BigQuery | Import, Export | Export audiences, segment changes, and events to BigQuery. Import data from BigQuery tables. Supports BigQuery ML model creation. |
| Snowflake | Export | Export Lytics events to Snowflake tables. |
| AWS S3 | Import, Export | Import CSV/JSON files from S3. Export audience data to S3 buckets. |
| AWS Kinesis | Publish | Publish events to Kinesis streams. |
| AWS Pinpoint | Export | Export audiences to Amazon Pinpoint for messaging campaigns. |
| Azure SQL | Export | Export data to Azure SQL databases. |
| Databricks | Export | Export data to Databricks for analytics and processing. |
| Google Cloud Storage | Export | Export CSV audience data to GCS buckets. |
| Google Cloud Pub/Sub | Import, Export | Ingest events from Pub/Sub topics. Publish events to Pub/Sub. |
| Google Sheets | Export | Export audience data to Google Sheets. |
| Integration | Capabilities | Description |
|---|
| Amplitude | Import | Import events and cohort data from Amplitude. |
| Mixpanel | Import | Import event and user profile data from Mixpanel. |
| Google Analytics 4 | Export | Export event data to Google Analytics 4. |
| Optimizely | Export | Export Lytics segments to Optimizely experiments for A/B testing. |
| Localytics | Import | Import mobile activity data from Localytics. |
| Integration | Capabilities | Description |
|---|
| FullContact | Enrichment | Enrich user profiles with email, phone, and social data from FullContact. |
| Clearbit | Enrichment | B2B data enrichment using email and domain data. |
| Versium | Enrichment | Data enrichment via Versium services. |
| LiveRamp | Export | SFTP-based CSV export for identity resolution. Supports EU and US formats. |
| Unified ID 2.0 | Enrichment | UID 2.0 identity enrichment. |
| Lotame | Export | Data exchange integration with Lotame. |
| Integration | Capabilities | Description |
|---|
| OneSignal | Import | Import user and device subscription data from OneSignal. |
| Airship | Import, Export | Import compliance data. Export user streams to Airship for mobile messaging. |
| Insider | Export | Export audiences to Insider for customer engagement. |
| Customer.io | Import, Trigger | Import customer profiles. Trigger events and send data to Customer.io. |
| Integration | Capabilities | Description |
|---|
| Shopify | Import | Import order and customer data from Shopify stores. |
| BigCommerce | Import | Import order and customer data from BigCommerce. |
| Integration | Capabilities | Description |
|---|
| ContentStack | Export | Export audience schema data to ContentStack CMS. |
| Wistia | Import | Import video engagement data from Wistia. |
| Integration | Capabilities | Description |
|---|
| Webhooks | Import | Generic webhook receiver for ingesting data from any external system. |
| Custom | Varies | Custom integration framework for building bespoke stages. |
| Google Tag Manager | Setup | Configure GTM container setup for Lytics tag deployment. |
| Cheetah Digital | Export | Export audiences to Cheetah Digital for marketing automation. |
| Drift | Import | Import conversational engagement data from Drift. |
| Mapp | Import (Metrics) | Import experience metrics from Mapp marketing platform. |
| Episerver | Import, Export | Import activity data and export audiences to Episerver CMS. |
| Selligent | Export | SFTP-based audience export to Selligent. |
| LeadSquared | Export | Export leads to LeadSquared lead management. |
The following integrations exist in the platform but may be deprecated or have limited support:
| Integration | Notes |
|---|
| Silverpop | IBM Marketing Cloud (legacy). Contact and campaign import/export. |
| Eloqua | Oracle Eloqua. Event and visitor import. |
| Responsys | Oracle Responsys. File-based import. |
| BlueHornet | Acquired by Mapp. Segment/audience export. |
| RetentionScience | Retention marketing. Timed export. |
| Gigya | Customer identity platform. Export. |
